Highway traffic began to slow outside of Boston as we made our way to
the airport. My wife was
driving, so I took out my $100 Android phone
and opened Google Maps. Google Traffic instantly showed me, in real
time, the best route to avoid delays and estimated the number of minutes
we’d save by altering our route. Thanks to Google, there was no threat
of missing our flight.
It was not too long ago that we relied on traffic reporters in
helicopters, and their advice was often useless by the time we heard
their updates.
Have you wondered how Google Traffic does it? The answer is
crowdsourcing. If you are among the two-thirds of American adults who
own a smartphone, and if the GPS locator on your phone is enabled, you
are generating real-time traffic information. Google Traffic measures
how fast cars are moving compared to normal speeds and generates
location-specific reports.
Rich or poor, most of the drivers on the highway that day had access
to the same miraculous traffic report and the same opportunity to make
better driving decisions. This is just one example of how the
marketplace generates equality in consumption.
The cars we drive are another indicator of consumption equality. We
were driving an inexpensive Subaru Outback. There are more expensive,
comfortable, and bigger cars on the market, but the Insurance Institute
for Highway Safety says that there are none safer than the Outback.
Would a rich individual, on this same drive to the airport, have any
noticeable advantages over me? He or she could hire a driver and use the
drive time for something more productive, but even that advantage will
dwindle as driverless cars become the norm.
Read more:
Capitalism Promotes Equality | Foundation for Economic Education
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